Technical SEO
We speak Geek.
There’s more to ranking on Google than having good keywords. Your technical SEO is the fine-tuned engine that keeps your site visible and running at full speed.
It’s not just about being on the first page, it’s about leading the pack.
We cut through the bullshit to get straight to the technical goodies. Whether we’re supercharging site speed, untangling dead links, or digging into structured data, we’re the strategic partners you need to uncover technical issues that could impact your SEO performance.
Sure, we’ve got your sitemaps and robots.txt files covered, but we go even further. We use bots and our own AI to crawl your site and report back on existing issues and missed opportunities that can give your business the extra “umph” it needs to stand out.
Technically speaking
We don’t just wait for issues to arise – we seek them out before they become roadblocks to your site’s performance.
1. Audit & Analysis
We start with the basics. We check out your Google Lighthouse Score for mobile and desktop. We run our bots and AI tools to crawl your site for existing issues, missed opportunities and potential roadblocks.
2. Strategy
We build a plan to tackle the biggest issues and fastest fixes first. We’ll prioritize template-based fixes that allow us to make impactful changes and then work on nitty-gritty items that take more time.
3. Implementation
We implement best-practice updates that are code-heavy on our side and hand off content-based updates to your team. We can tackle or share ownership of items like fixing URLs, creating redirects, and adding alt-tags to make the process faster and easier on the budget.
4. Monitoring & Refinement
We continue to monitor your Google Lighthouse Score and track your website for ongoing issues over 90 days. We’ll adjust and make updates as needed to keep you updated and on track for success.
A complete technical foundation that scales with your business
First things first, let’s see where you’re at. We’ll jump into your technical infrastructure with a comprehensive review of site performance, search visibility, and user experience. Then, we’ll build a custom action plan that tackles the biggest wins first.
01. SEO audit with recommendations
We use custom bots to crawl your site and report back on existing issues and missed opportunities that could be impacting your search engine ranking. You can take that list to your internal team of developers to fix or hand it back to us.
03. Website performance monitoring
Continuous monitoring of your website speed, uptime, and other performance metrics; we can tackle those updates for you or help your team fit them into their workload.
02. SEO issue remediation
We’ll work with your team to fix all those pesky technical issues that are plaguing your site SEO. Whether you want us to fix them in the code, provide the details to your tech team, or use an overlay to make improvements, we’re ready to tackle the big baddies.
04. Custom SEO tracking portal
Gain access to a handy portal thats connected to your website. Each month you’ll get a new ‘to-do’ list of actions based on your SEO goals. Use the portal to make updates or work with your team to manage on-site tasks and explanations so easy that anyone on your team can do it.
Curious about pricing?
Transparency is our mantra – especially when it comes to numbers. Check out our services and rates. No BS budgets or tech-heavy jargon – just real examples and clear deliverables.
What is “SEO”?
SEO stands for Search Engine Optimization. It’s an umbrella term that refers to the many strategies we put in place to help people find your website.
There are several types of SEO, and we focus on the technical side called “Technical SEO”.
How is Content SEO different from Technical SEO?
Content SEO focuses on the words on your website. In order to rank on search engines your website needs to be tuned to the search terms and keywords your potential customers are using online.
Technical SEO focuses on optimizations that allow your site to be more easily accessible by both people and search engines. The goal is to make a more user-friendly website for both visitors and bots.
What factors are considered part of Technical SEO?
Technical SEO factors are mainly code-based and include:
- Site Load Speed
- Mobile-Friendliness
- Crawl Errors (broken links, missing pages, etc.)
- Duplicate content
- Site structure
- Headings and Tag Usage
- URL structure
How will you communicate changes made to my site?
Directly, and often. We find that openness is key, so in addition to getting sign-off before we start, we’ll keep a tracking document that outlines efforts, changes, and issues along the way.
Can making my site accessible improve SEO performance?
Yes! Accessible websites tend to rank better in search engines, making them user-friendly and search-engine-friendly. Google promotes this fact by offering a Lighthouse ranking for accessibility alongside all the other ranking factors in its toolkit.
Ready to Talk?
We’re great listeners, that’s one of our super powers! Tell us what’s been getting in the way, and we’ll put together a plain-language plan to get your marketing working while you get back to running your business.
